With sports betting now legalized in the United States on a state-by-state basis, it is only a matter of time before it is legalized in all 50 states. Just look at the success of the New Jersey online gambling market and how much it has grown in only a little over a year.
With legalized sports betting being legitimate, it has also brought about more exposure in the mainstream media. The giant of Fox Sports now has its own sportsbook in FoxBet, and ESPN now has shows on its network that have to deal with sports betting.
On top of that, Yahoo recently announced a partnership with MGM to put betting lines on their search engine and then link up to the MGM sportsbook to allow users to make sportsbetting picks & wagers. It has been a snowball effect in the mainstream media in terms of sports betting exposure, and it will only increase as more states legalize sports betting.
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Fox Takes the Lead
Fox Sports is a giant in the sports entertainment industry, and its only rival is ESPN. However, Fox Sports took the leap into having its very own sportsbook when it launched FoxBet in New Jersey.
It was the first marriage of a major sports network and a sportsbook for legal sports wagering. Its first gambling TV show now airs in Lock It In, which is dedicated to sports betting advice.
The show has experts who give their advice to who they would bet on in a game or match. They also talk about the general news in the sports world and how it can impact sports betting.
The show is hosted by Rachel Bonnetta and has regulars such as Sal Iacono, Clay Travis, and Todd Fuhrman. All three have experience in both TV and sports betting, and Fuhrman is a Las Vegas insider and former Caesars’ oddsmaker that has been a Fox Sports contributor and also co-founded the podcast of “Bet the Board,” which deals with sports betting.
ESPN Gets On Board
In the past, ESPN did have segments in its programming dealing with sports gambling, but in March of 2019, it launched its first regular program dealing with the subject called Daily Wager. We all know that ESPN is the “World Sports Leader,” and it saw the changing landscape in the United States when sports betting was legalized and acted quickly to take advantage of it.
Doug Kezirian is a sports betting expert with over 15 years of experience and is the host of the show, and he can be seen on a few ESPN platforms. He talks about sporting issues and news and how it relates to betting on sports.
While Daily Wager is the only show currently on ESPN, Kezirian also has an ESPN podcast called “Behind the Bets with Doug Kezirian.” On Daily Wager, there are also ESPN analysts and reports that talk about the odds for games that are coming up. They also discuss sports news and how it relates to sports wagering.
No Lack of YouTube Channels
Some of the top shows that deal with sports betting can be seen on YouTube. They are not just regular people uploading videos, but top-notch shows with experts giving people advice about sports betting.
Everyone can have access to YouTube, which is why some of the sports betting shows have tens of thousands of subscribers. Let’s take a look at some of the most popular YouTube shows dealing with sports betting.
WagerTalk TV: This show has over 22,000 subscribers and is all about general sports betting knowledge. It has over 20 handicappers on staff and not only gives regular sports betting advice but also offers tips on standard as well as exotic sports bets.
Betfair: The Betfair show on YouTube is produced by Betfair, which is a well-known and reputable name in the sports betting industry. They discuss everything about sports betting, and they have over 31,000 subscribers.
The show has rotating hosts and has some legit experts for sporting events, such as former WBA heavyweight champion David Haye as the boxing expert.
Betfair has more soccer than other shows, as Betfair is the official betting partner of Arsenal from the England Premier League.
VSiN Live Betting Show: This YouTube show also deals with everything that relates to sports betting, and it has up-to-the-minute betting odds and breaking sports news. It can also be heard on SiriusXM satellite radio and has some big names that appear on its panel of experts, such as legendary announcer Brent Musberger and famous Vegas insider Jimmy Vaccaro.
As you can see, sports betting exposure continues to grow with shows on TV and YouTube, and the number of them will only continue to increase. Sports betting is still in its infancy in the United States, since the Supreme Court overturned the Professional and Amateur Sports Protection Act (PASPA) in May of 2018.
As of December 2019, there are 13 states that have legal sports betting, and six more are close to legalizing it. As that number grows, so will the sports betting exposure in the mainstream media, which means you can be sure there will be many more mainstream television networks that will add shows dealing with sports betting in the near future.